BKNG vs WSM
By Alex · Tickerpine
Booking Holdings Inc. vs Williams-Sonoma, Inc., side by side — the numbers that matter, in plain English. No “winner” hype; you decide.
| Metric | BKNG | WSM |
|---|---|---|
| Price | $181.46 | $239.19 |
| Market cap | $140.61B | $28.16B |
| P/E ratio | 23.9 | 26.8 |
| ROE | — | 54.01% |
| Profit margin | 22.23% | 13.81% |
| Revenue growth | 16.20% | 4.40% |
| Dividend yield | 0.89% | 1.27% |
| Beta | 1.09 | 1.51 |
Green = the more favorable figure for that metric (lower P/E, higher ROE, margin, growth and yield). Not a recommendation.
BKNG vs WSM in plain English
- BKNG is the bigger company — about 5.0× the market cap of WSM.
- BKNG is cheaper on earnings (P/E 23.9 vs 26.8).
- BKNG is growing revenue faster (16% vs 4%).
- WSM has the higher dividend yield (1.27% vs 0.89%).
How would $1,000 have done in each?
BKNG return calculator
See what $1,000 in Booking Holdings Inc. would be worth today.
WSM return calculator
See what $1,000 in Williams-Sonoma, Inc. would be worth today.
Figures from public market data, may be delayed. Comparison is informational only — not investment advice.