BKNG vs NKE
By Alex · Tickerpine
Booking Holdings Inc. vs NIKE, Inc., side by side — the numbers that matter, in plain English. No “winner” hype; you decide.
| Metric | BKNG | NKE |
|---|---|---|
| Price | $212.26 | $40.51 |
| Market cap | $159.49B | $60.10B |
| P/E ratio | 23.6 | 19.7 |
| ROE | — | 22.14% |
| Profit margin | 25.53% | 6.70% |
| Revenue growth | 8.10% | -1.10% |
| Dividend yield | 0.79% | 3.97% |
| Beta | 1.07 | 1.12 |
Green = the more favorable figure for that metric (lower P/E, higher ROE, margin, growth and yield). Not a recommendation.
BKNG vs NKE in plain English
- BKNG is the bigger company — about 2.7× the market cap of NKE.
- NKE is cheaper on earnings (P/E 19.7 vs 23.6).
- BKNG is growing revenue faster (8% vs -1%).
- NKE has the higher dividend yield (3.97% vs 0.79%).
How would $1,000 have done in each?
BKNG return calculator
See what $1,000 in Booking Holdings Inc. would be worth today.
NKE return calculator
See what $1,000 in NIKE, Inc. would be worth today.
Figures from public market data, may be delayed. Comparison is informational only — not investment advice.