BKNG vs EBAY
By Alex · Tickerpine
Booking Holdings Inc. vs eBay Inc., side by side — the numbers that matter, in plain English. No “winner” hype; you decide.
| Metric | BKNG | EBAY |
|---|---|---|
| Price | $181.46 | $107.87 |
| Market cap | $140.61B | $47.89B |
| P/E ratio | 23.9 | 24.9 |
| ROE | — | 42.88% |
| Profit margin | 22.23% | 17.61% |
| Revenue growth | 16.20% | 19.50% |
| Dividend yield | 0.89% | 1.15% |
| Beta | 1.09 | 1.37 |
Green = the more favorable figure for that metric (lower P/E, higher ROE, margin, growth and yield). Not a recommendation.
BKNG vs EBAY in plain English
- BKNG is the bigger company — about 2.9× the market cap of EBAY.
- BKNG is cheaper on earnings (P/E 23.9 vs 24.9).
- EBAY is growing revenue faster (20% vs 16%).
- EBAY has the higher dividend yield (1.15% vs 0.89%).
How would $1,000 have done in each?
BKNG return calculator
See what $1,000 in Booking Holdings Inc. would be worth today.
EBAY return calculator
See what $1,000 in eBay Inc. would be worth today.
Figures from public market data, may be delayed. Comparison is informational only — not investment advice.