AAPL vs NOW
By Alex · Tickerpine
Apple Inc. vs ServiceNow, Inc., side by side — the numbers that matter, in plain English. No “winner” hype; you decide.
| Metric | AAPL | NOW |
|---|---|---|
| Price | $356.27 | $102.25 |
| Market cap | $5.18T | $106.13B |
| P/E ratio | 39.7 | 73.6 |
| ROE | 142.26% | 11.85% |
| Profit margin | 27.60% | 9.36% |
| Revenue growth | 11.70% | 20.50% |
| Dividend yield | 0.30% | 0.00% |
| Beta | 1.09 | 0.98 |
Green = the more favorable figure for that metric (lower P/E, higher ROE, margin, growth and yield). Not a recommendation.
AAPL vs NOW in plain English
- AAPL is the bigger company — about 48.8× the market cap of NOW.
- AAPL is cheaper on earnings (P/E 39.7 vs 73.6).
- AAPL earns a higher return on equity (142% vs 12%).
- NOW is growing revenue faster (20% vs 12%).
- AAPL pays a dividend (0.30%) while the other effectively doesn't.
How would $1,000 have done in each?
AAPL return calculator
See what $1,000 in Apple Inc. would be worth today.
NOW return calculator
See what $1,000 in ServiceNow, Inc. would be worth today.
Figures from public market data, may be delayed. Comparison is informational only — not investment advice.