BKNG vs HLT
By Alex · Tickerpine
Booking Holdings Inc. vs Hilton Worldwide Holdings Inc., side by side — the numbers that matter, in plain English. No “winner” hype; you decide.
| Metric | BKNG | HLT |
|---|---|---|
| Price | $163.87 | $320.28 |
| Market cap | $123.13B | $72.08B |
| P/E ratio | 18.2 | 47.0 |
| ROE | — | — |
| Profit margin | 25.53% | 31.03% |
| Revenue growth | 8.10% | 2.50% |
| Dividend yield | 1.03% | 0.19% |
| Beta | 1.07 | 1.06 |
Green = the more favorable figure for that metric (lower P/E, higher ROE, margin, growth and yield). Not a recommendation.
BKNG vs HLT in plain English
- BKNG is the bigger company — about 1.7× the market cap of HLT.
- BKNG is cheaper on earnings (P/E 18.2 vs 47.0).
- BKNG is growing revenue faster (8% vs 2%).
- BKNG has the higher dividend yield (1.03% vs 0.19%).
How would $1,000 have done in each?
BKNG return calculator
See what $1,000 in Booking Holdings Inc. would be worth today.
HLT return calculator
See what $1,000 in Hilton Worldwide Holdings Inc. would be worth today.
Figures from public market data, may be delayed. Comparison is informational only — not investment advice.