BKNG vs HLT
By Alex · Tickerpine
Booking Holdings Inc. vs Hilton Worldwide Holdings Inc., side by side — the numbers that matter, in plain English. No “winner” hype; you decide.
| Metric | BKNG | HLT |
|---|---|---|
| Price | $181.46 | $332.86 |
| Market cap | $140.61B | $75.78B |
| P/E ratio | 23.9 | 50.7 |
| ROE | — | — |
| Profit margin | 22.23% | 30.41% |
| Revenue growth | 16.20% | 11.00% |
| Dividend yield | 0.89% | 0.18% |
| Beta | 1.09 | 1.05 |
Green = the more favorable figure for that metric (lower P/E, higher ROE, margin, growth and yield). Not a recommendation.
BKNG vs HLT in plain English
- BKNG is the bigger company — about 1.9× the market cap of HLT.
- BKNG is cheaper on earnings (P/E 23.9 vs 50.7).
- BKNG is growing revenue faster (16% vs 11%).
- BKNG has the higher dividend yield (0.89% vs 0.18%).
How would $1,000 have done in each?
BKNG return calculator
See what $1,000 in Booking Holdings Inc. would be worth today.
HLT return calculator
See what $1,000 in Hilton Worldwide Holdings Inc. would be worth today.
Figures from public market data, may be delayed. Comparison is informational only — not investment advice.