PRU stock forecast: what analysts expect
Wall Street analysts covering Prudential Financial, Inc. currently rate the stock a Hold on average, with a mean 12-month price target of $109.27 — -11.0% versus the last price of $122.74. Targets reflect analyst opinion, not a guarantee.
PRU historical returns
Based on monthly dividend-adjusted prices. See the full breakdown on what if you had invested in PRU.
PRU annual returns by year
Congress trading in PRU
13 members of Congress have disclosed trading PRU — 10 purchases and 9 sales worth an estimated $435,000. Most recent disclosure: Jan 9, 2026.
See who in Congress traded PRU →Insider activity in PRU
PRU's own executives and directors have made 2 open-market purchases ($60.0M) and 1 sale ($5.3M) in the last 90 days, per SEC Form 4 filings. Most recent: Jul 28, 2026.
| Jul 28, 2026 | Prudential Insurance Co Of America | 10% owner | Sell | $5.3M |
| Jul 15, 2026 | Prudential Financial Inc | 10% owner | Buy | $30.0M |
| Jul 15, 2026 | Prudential Financial Inc | 10% owner | Buy | $30.0M |
About Prudential Financial, Inc.
Prudential Financial, Inc., together with its subsidiaries, provides financial products and services in the United States, Japan and internationally. It operates through PGIM, Retirement Strategies, Group Insurance, Individual Life, and International Businesses segments. The PGIM segment offers investment management services and solutions related to public fixed income, public equity, real estate debt and equity, private credit and other alternatives, and multi-asset class strategies to institutional and retail clients, as well as its insurance and retirement businesses. The Retirement Strategies segment provides a range of retirement investment, and income products and services to retirement plan sponsors in the public, private, and not-for-profit sectors; group annuities and other products; international reinsurance; investment only products; and FlexGuard suite, Fixed annuities, and variable annuities, as well as develops and distributes individual variable and fixed annuity products. The Group Insurance segment offers various group life, and long-term and short-term group disability, as well as group corporate-, bank-, and trust-owned life insurance; and supplemental health solutions including accident, critical illness, and hospital indemnity. The Individual Life segment develops and distributes variable life, universal life, and term life insurance products. The International Businesses segment develops and distributes life insurance, retirement products, investment products, and certain accident and health products. The company provides its products and services to individual and institutional customers through its proprietary and third-party distribution networks, financial professionals, and trusted partnerships. Prudential Financial, Inc. was founded in 1875 and is headquartered in Newark, New Jersey.
PRU Key Statistics
PRU in plain English
- P/E ratio (11.1) — how many dollars you pay for each $1 of PRU's yearly profit. That's on the low side, which can mean it's cheap — or that the market is worried.
- ROE (12.01%) — how efficiently the company turns shareholders' money into profit. This is a middling level.
- Profit margin (6.01%) — of every $1 in sales, this is what's left as profit after all costs.
- Dividend yield (4.58%) — the cash payout you'd earn per year as a % of the share price, on top of any price gains.
PRU stock: frequently asked questions
What is Prudential Financial, Inc.'s stock price today?
Prudential Financial, Inc. (PRU) last traded at $122.74 on the NYSE. Over the past 52 weeks the stock has traded between $91.89 and $127.72.
Is PRU stock a buy or a sell?
Wall Street analysts' consensus rating on PRU is "Hold", with an average 12-month price target of $109.27 — about -11.0% versus the current price of $122.74. Analyst targets are opinions, not guarantees; always do your own research.
How much would $1,000 invested in PRU 10 years ago be worth today?
A $1,000 investment in Prudential Financial, Inc. made 10 years ago would be worth about $2,414 today (dividends reinvested) — a total return of 141%, or 9.2% per year.
Does PRU pay a dividend?
Yes. Prudential Financial, Inc. currently pays a dividend yielding about 4.58% per year at today's share price.
What is PRU's P/E ratio?
PRU trades at a trailing price-to-earnings ratio of 11.1, and 8.3 times expected forward earnings. The P/E ratio tells you how many dollars investors pay for each $1 of the company's annual profit.
Do members of Congress trade PRU stock?
Yes — 13 members of Congress have disclosed trades in PRU under the STOCK Act, totaling 10 purchases and 9 sales worth an estimated $435,000.
What is Prudential Financial, Inc.'s ticker symbol?
Prudential Financial, Inc. trades under the ticker symbol PRU on the NYSE.
Compare PRU with peers
Data last refreshed from public sources. Figures may be delayed. Not investment advice.