Alphabet Inc. (GOOGL)
GOOGL stock forecast: what analysts expect
Wall Street analysts covering Alphabet Inc. currently rate the stock a Strong Buy on average, with a mean 12-month price target of $428.04 — +24.6% versus the last price of $343.54. Targets reflect analyst opinion, not a guarantee.
GOOGL historical returns
Based on monthly dividend-adjusted prices. See the full breakdown on what if you had invested in GOOGL.
GOOGL annual returns by year
Congress trading in GOOGL
42 members of Congress have disclosed trading GOOGL — 44 purchases and 32 sales worth an estimated $3.2M. Most recent disclosure: Jul 17, 2026.
See who in Congress traded GOOGL →Insider activity in GOOGL
GOOGL's own executives and directors have made 0 open-market purchases ($0) and 50 sales ($18.1M) in the last 90 days, per SEC Form 4 filings. Most recent: Jul 30, 2026.
| Jul 30, 2026 | Arnold Frances | Director | Sell | $27,338 |
| Jul 29, 2026 | Saraci Marsida | VP, Chief Accounting Officer | Sell | $149,607 |
| Jul 28, 2026 | Gv 2019 Gp, L.L.C. | 10% owner | Sell | $2.2M |
| Jul 27, 2026 | Gv 2019 Gp, L.L.C. | 10% owner | Sell | $3.8M |
| Jul 24, 2026 | Gv 2019 Gp, L.L.C. | 10% owner | Sell | $442,001 |
About Alphabet Inc.
Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in Google Play and YouTube; and devices, as well as the provision of YouTube consumer subscription services, such as YouTube TV, YouTube Music and Premium, NFL Sunday Ticket, and Google One. The Google Cloud segment offers consumption-based fees and subscriptions for AI solutions, including AI infrastructure, Vertex AI platform, and Gemini enterprise. It also provides cybersecurity, and data and analytics services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Calendar, Gmail, Docs, Drive, and Meet; and other enterprise services. The Other Bets segment sells transportation and internet services. Alphabet Inc. was incorporated in 1998 and is headquartered in Mountain View, California.
GOOGL Key Statistics
GOOGL in plain English
- P/E ratio (17.2) — how many dollars you pay for each $1 of GOOGL's yearly profit. That's a fairly normal range.
- ROE (48.68%) — how efficiently the company turns shareholders' money into profit. Above ~20% is considered strong.
- Profit margin (54.77%) — of every $1 in sales, this is what's left as profit after all costs.
- Dividend yield (0.26%) — the cash payout you'd earn per year as a % of the share price, on top of any price gains.
GOOGL stock: frequently asked questions
What is Alphabet Inc.'s stock price today?
Alphabet Inc. (GOOGL) last traded at $343.54 on the NASDAQ. Over the past 52 weeks the stock has traded between $196.60 and $408.61.
Is GOOGL stock a buy or a sell?
Wall Street analysts' consensus rating on GOOGL is "Strong Buy", with an average 12-month price target of $428.04 — about +24.6% versus the current price of $343.54. Analyst targets are opinions, not guarantees; always do your own research.
How much would $1,000 invested in GOOGL 10 years ago be worth today?
A $1,000 investment in Alphabet Inc. made 10 years ago would be worth about $8,776 today (dividends reinvested) — a total return of 778%, or 24.3% per year.
Does GOOGL pay a dividend?
Yes. Alphabet Inc. currently pays a dividend yielding about 0.26% per year at today's share price.
What is GOOGL's P/E ratio?
GOOGL trades at a trailing price-to-earnings ratio of 17.2, and 23.3 times expected forward earnings. The P/E ratio tells you how many dollars investors pay for each $1 of the company's annual profit.
Do members of Congress trade GOOGL stock?
Yes — 42 members of Congress have disclosed trades in GOOGL under the STOCK Act, totaling 44 purchases and 32 sales worth an estimated $3.2M.
What is Alphabet Inc.'s ticker symbol?
Alphabet Inc. trades under the ticker symbol GOOGL on the NASDAQ.
Compare GOOGL with peers
Data last refreshed from public sources. Figures may be delayed. Not investment advice.