Gen Digital Inc. (GEN)
GEN stock forecast: what analysts expect
Wall Street analysts covering Gen Digital Inc. currently rate the stock a Buy on average, with a mean 12-month price target of $32.11 — +12.1% versus the last price of $28.64. Targets reflect analyst opinion, not a guarantee.
GEN historical returns
Based on monthly dividend-adjusted prices. See the full breakdown on what if you had invested in GEN.
GEN annual returns by year
Congress trading in GEN
2 members of Congress have disclosed trading GEN — 1 purchase and 2 sales worth an estimated $48,500. Most recent disclosure: Oct 21, 2025.
Insider activity in GEN
GEN's own executives and directors have made 1 open-market purchase ($81,171) and 2 sales ($3.4M) in the last 90 days, per SEC Form 4 filings. Most recent: Aug 10, 2026.
| Aug 10, 2026 | Witteveen Travis Michael | Head of Products and Portfolio | Sell | $882,558 |
| Jun 10, 2026 | Vlcek Ondrej | Director | Sell | $2.5M |
| Jun 4, 2026 | Chrystal John C | Director | Buy | $81,171 |
About Gen Digital Inc.
Gen Digital Inc. engages in the provision of cyber safety and trust-based solutions for individuals, families, and small businesses. The company offers security and performance management, identity protection, and online privacy, as well as technology platforms. It also provides restoration support services, digital reputation, and secure financial wellness. The company offers its products under the Norton, Avast, LifeLock, MoneyLion, Avira, AVG, ReputationDefender, and CCleaner brands. The company was formerly known as NortonLifeLock Inc. and changed its name to Gen Digital Inc. in November 2022. Gen Digital Inc. was founded in 1982 and is headquartered in Tempe, Arizona.
GEN Key Statistics
GEN in plain English
- P/E ratio (16.9) — how many dollars you pay for each $1 of GEN's yearly profit. That's a fairly normal range.
- ROE (41.94%) — how efficiently the company turns shareholders' money into profit. Above ~20% is considered strong.
- Profit margin (20.73%) — of every $1 in sales, this is what's left as profit after all costs.
- Dividend yield (1.73%) — the cash payout you'd earn per year as a % of the share price, on top of any price gains.
GEN stock: frequently asked questions
What is Gen Digital Inc.'s stock price today?
Gen Digital Inc. (GEN) last traded at $28.64 on the NASDAQ. Over the past 52 weeks the stock has traded between $17.78 and $32.09.
Is GEN stock a buy or a sell?
Wall Street analysts' consensus rating on GEN is "Buy", with an average 12-month price target of $32.11 — about +12.1% versus the current price of $28.64. Analyst targets are opinions, not guarantees; always do your own research.
How much would $1,000 invested in GEN 10 years ago be worth today?
A $1,000 investment in Gen Digital Inc. made 10 years ago would be worth about $2,463 today (dividends reinvested) — a total return of 146%, or 9.4% per year.
Does GEN pay a dividend?
Yes. Gen Digital Inc. currently pays a dividend yielding about 1.73% per year at today's share price.
What is GEN's P/E ratio?
GEN trades at a trailing price-to-earnings ratio of 16.9, and 8.7 times expected forward earnings. The P/E ratio tells you how many dollars investors pay for each $1 of the company's annual profit.
Do members of Congress trade GEN stock?
Yes — 2 members of Congress have disclosed trades in GEN under the STOCK Act, totaling 1 purchases and 2 sales worth an estimated $48,500.
What is Gen Digital Inc.'s ticker symbol?
Gen Digital Inc. trades under the ticker symbol GEN on the NASDAQ.
Compare GEN with peers
Data last refreshed from public sources. Figures may be delayed. Not investment advice.