BBY stock forecast: what analysts expect
Wall Street analysts covering Best Buy Co., Inc. currently rate the stock a Hold on average, with a mean 12-month price target of $86.70 — -4.2% versus the last price of $90.51. Targets reflect analyst opinion, not a guarantee.
BBY historical returns
Based on monthly dividend-adjusted prices. See the full breakdown on what if you had invested in BBY.
BBY annual returns by year
Congress trading in BBY
8 members of Congress have disclosed trading BBY — 4 purchases and 6 sales worth an estimated $136,001. Most recent disclosure: Feb 26, 2024.
See who in Congress traded BBY →Insider activity in BBY
BBY's own executives and directors have made 0 open-market purchases ($0) and 11 sales ($112.4M) in the last 90 days, per SEC Form 4 filings. Most recent: Sep 23, 2026.
| Sep 23, 2026 | Scarlett Kathleen | SEVP, CHRO | Sell | $2.6M |
| Sep 23, 2026 | Scarlett Kathleen | SEVP, CHRO | Sell | $8.1M |
| Sep 16, 2026 | Schulze Richard M | Insider | Sell | $4.9M |
| Sep 16, 2026 | Schulze Richard M | Insider | Sell | $22.9M |
| Jul 14, 2026 | Schulze Richard M | Insider | Sell | $3.5M |
About Best Buy Co., Inc.
Best Buy Co., Inc. offers technology products and solutions in the United States, Canada, and internationally. The company provides computing and mobile phone products, such as desktops, notebooks, and peripherals; mobile phones comprising related mobile network carrier commissions; networking products; tablets covering e-readers; smartwatches; and consumer electronics consisting of digital imaging, health and fitness products, portable audio comprising headphones and portable speakers, and smart home products, as well as home theaters that includes home theater accessories, soundbars, and televisions. It also offers appliances, such as dishwashers, laundry, ovens, refrigerators, blenders, coffee makers, vacuums, and personal care; entertainment products consisting of drones, peripherals, gaming, toys, and virtual reality, as well as hardware and software, and augmented reality glasses and other software products; and other products, such as baby, food and beverage, luggage, and outdoor living products. In addition, the company provides delivery, installation, marketplace commissions, memberships, repair, set-up, technical support, health-related, and warranty-related services. It offers its products through stores and websites under the Best Buy, Best Buy Ads, Best Buy Business, Best Buy Essentials, Best Buy Health, Best Buy Marketplace, Geek Squad, Imagine That, Insignia, Lively, Jitterbug, My Best Buy, My Best Buy Memberships, Pacific Kitchen, Home, TechLiquidators, and Yardbird brand names, as well as domain names comprising bestbuy.com, lively.com, techliquidators.com, yardbird.com, bestbuy.ca, and techliquidators.ca. The company was formerly known as Sound of Music, Inc. Best Buy Co., Inc. was incorporated in 1966 and is headquartered in Richfield, Minnesota.
BBY Key Statistics
BBY in plain English
- P/E ratio (15.1) — how many dollars you pay for each $1 of BBY's yearly profit. That's a fairly normal range.
- ROE (43.13%) — how efficiently the company turns shareholders' money into profit. Above ~20% is considered strong.
- Profit margin (3.01%) — of every $1 in sales, this is what's left as profit after all costs.
- Dividend yield (4.24%) — the cash payout you'd earn per year as a % of the share price, on top of any price gains.
BBY stock: frequently asked questions
What is Best Buy Co., Inc.'s stock price today?
Best Buy Co., Inc. (BBY) last traded at $90.51 on the NYSE. Over the past 52 weeks the stock has traded between $55.10 and $96.53.
Is BBY stock a buy or a sell?
Wall Street analysts' consensus rating on BBY is "Hold", with an average 12-month price target of $86.70 — about -4.2% versus the current price of $90.51. Analyst targets are opinions, not guarantees; always do your own research.
How much would $1,000 invested in BBY 10 years ago be worth today?
A $1,000 investment in Best Buy Co., Inc. made 10 years ago would be worth about $3,409 today (dividends reinvested) — a total return of 241%, or 13.1% per year.
Does BBY pay a dividend?
Yes. Best Buy Co., Inc. currently pays a dividend yielding about 4.24% per year at today's share price.
What is BBY's P/E ratio?
BBY trades at a trailing price-to-earnings ratio of 15.1, and 12.5 times expected forward earnings. The P/E ratio tells you how many dollars investors pay for each $1 of the company's annual profit.
Do members of Congress trade BBY stock?
Yes — 8 members of Congress have disclosed trades in BBY under the STOCK Act, totaling 4 purchases and 6 sales worth an estimated $136,001.
What is Best Buy Co., Inc.'s ticker symbol?
Best Buy Co., Inc. trades under the ticker symbol BBY on the NYSE.
Compare BBY with peers
Data last refreshed from public sources. Figures may be delayed. Not investment advice.