MSFT vs APP
By Alex · Tickerpine
Microsoft Corporation vs AppLovin Corporation, side by side — the numbers that matter, in plain English. No “winner” hype; you decide.
| Metric | MSFT | APP |
|---|---|---|
| Price | $372.97 | $477.08 |
| Market cap | $2.77T | $160.27B |
| P/E ratio | 22.2 | 41.5 |
| ROE | 34.01% | 266.44% |
| Profit margin | 39.34% | 64.29% |
| Revenue growth | 18.30% | 59.00% |
| Dividend yield | 0.98% | — |
| Beta | 1.10 | 2.46 |
Green = the more favorable figure for that metric (lower P/E, higher ROE, margin, growth and yield). Not a recommendation.
MSFT vs APP in plain English
- MSFT is the bigger company — about 17.3× the market cap of APP.
- MSFT is cheaper on earnings (P/E 22.2 vs 41.5).
- APP earns a higher return on equity (266% vs 34%).
- APP is growing revenue faster (59% vs 18%).
- MSFT pays a dividend (0.98%) while the other effectively doesn't.
How would $1,000 have done in each?
MSFT return calculator
See what $1,000 in Microsoft Corporation would be worth today.
APP return calculator
See what $1,000 in AppLovin Corporation would be worth today.
Figures from public market data, may be delayed. Comparison is informational only — not investment advice.